Bluetooth podcasting
Adverblog has a great story about a UK paper (City AM) that is delivering podcasts via Bluetooth. They call the initiative - and I agree - “an explosive mix of technology (bluetooth), media (mobiles + outdoor) and content (podcasts).” This is one of those exciting experiments that I hope really works - because the prospect of being able to mix media in this manner - especially out in the open - is just such an interesting idea and one I plan to follow.
