ComScore reported this week that traffic to Social Networking sites continues to grow - worldwide. This is great news, but even more interesting was Stowe Boyd discussion of Fred Stutzman’s analysis of five MySpace competitors to watch out for, highlighting (most notably, I think) that Social Networking sites *just* made for social networks just don’t cut it anymore - users are more interested in doing something with their social networking time than just networking with others. Great analysis on both parts, and highly suggested reading as you coast into the weekend!